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"CRITICALLY ENDANGERED"

Imogen Briggs 
Photography : Lucy Duncan 

Models : Yvette Whatman, Piper Jones & Francesca Di Paolo
08.10.21

To Help support Endangered Australian Birds please visit
https://www.birdlife.org.au/support-us/

 

 

Critically Endangered is a fashion-based project which endeavours to raise awareness of endangered Australian birds. Centred around three endangered species of Australian birds, the Red-tailed Black-Cockatoo, Orange-bellied Parrot, and Helmeted honeyeater, the pieces aim to bring attention to their looming extinction through an art- based fashion installation to provoke a sense of urgency to the cause.

Approaching the collection through a personal anecdotal perspective, each species is paid homage to through minimalistic and elegant designs. The incorporation of pleats and layering in conjunction with elaborate colours personalised to each species, is used to reflect each bird’s distinct form and feathers. To further the individuality, intricate signifiers are added to each dress to reference each bird without creating excessively performative pieces.

My individual practice revolves around garments that are considered ‘minimalistic simplicity’ in nature but embed hidden messages of awareness in subtle ways. These are not always seen by the viewer immediately, but once realised, incite conversation about the greater issue at hand. The three pieces in this collection have been created to recognise the dangers that human lifestyles pose on Australia’s bird population. Ultimately, raising awareness to the greater public by confronting them with fashion through a minimal artistic lens.

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Orange Bellied Parrot
Australia's most threatened species
Population - Less than 50 parrots thought to exist in the wild
Risk of Extinction in the next 3-5 years

Outcome 1 – Grass Green satin Princess line dress with feature pleated orange ‘belly’, Pleated organza sleeves guided by the colour of the parrots’ wings.

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Helmeted Honeyeater
The loss of genetic diversity
Population - Approx 200 Bird's left in the wild
In March 2020 there were estimated to be about 240 birds left in the world.

Outcome 2 – Yellow satin dress with halter bodice and full length scalloped hemmed skirt, black and yellow bodice ‘helmet’ top layer, with pleated organza layered feature front and back of skirt.

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Red Tailed Black Cockatoo 
Decline in habitat from clearing of agriculture
Population - Estimated of 1000 birds left
May live in the wild for 30 more years

Outcome 3 – Black satin Dart-less scalloped hemmed Bodice with 8 Gore skirt. With back pleated feature ‘tail’.

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